"Incognito Mode" allows you to launch your campaign in “stealth-mode” aka “raising money on the down low” before your campaign is shown publicly to the world. Your campaign will be technically published but it will be hidden from our main page which allows you to start crowdfunding before your campaign goes "live". This can help you get early backers on board before your launch date and propel momentum for your campaign. We don’t want you to go “public” with your campaign with $0 in your campaign. Launching incognito ensures that you have funds raised before publicly promoting your campaign.
Your campaign will still be searchable on the website, but will not be featured on the homepage and we will not promote you on social media.